Jessica Alba's wellness brand The Honest Company has announced Canadian actress and TV chef Ayesha Curry as ambassador.

Curry, a longtime friend of Alba and follower of the brand, shared news of the appointment on social media, posting 'I've used Honest on all of my babies (over 6 years strong!), which is why I'm so excited to be partnering with @Honest to support their mission of helping people live happy, healthy lives'.